Entrepreneurship development program (EDP) is a programme meant to develop entrepreneurial abilities among the people. It is a Training Programme conducted to update the skill set of professionals who are planning to start their entrepreneurship journey.
The concept of entrepreneurship development programme involves equipping a person with the required skills and knowledge needed for starting and running the enterprise.
The purpose of the Entrepreneurship development programme is to prepare the attendees for challenges they will face as an Entrepreneur. The EDP help them upgrade their skill set in various aspects of running a business/start up.
Target Audience
Aspiring Entrepreneurs, Start-ups, Students, Foreign returned employees, NGOs, Existing Entrepreneurs, Womenpreneurs, Homepreneurs, Housewives, Self-help groups etc.
Dates: 2021 March 16th-20th
Time: 6.00 PM to 8.00 PM
Language: Malayalam (Kerala Native Language)
Two / Three Sessions per day
One Success story per day
Training Module Framework
Day 1 – 16/03/21
Speaker : Mr. Ramesh Krishnan
1. Introduction & Objective of the Entrepreneurship Development Programme
Entrepreneurship Orientation, Independence, Risk Taking,
Who is an Entrepreneur?
Characteristics of an Entrepreneur, Entrepreneurial qualities.
What it takes to be a successful entrepreneur? Speaker : Ms Saritha C Nair
2. Goal Setting and Analytical ability-SWOT Analysis
How to build a good team? Team Management skills.
How to channelize efforts of the team members to achieve optimum productivity?
Leadership through delegation / Decision making
Day 2 – 17/03/21
Speaker : Mr. Shajin
1. Idea creation and Idea Validation
- What kind of an organization is suitable for me
- Forms of Organization-Proprietorship, Partnership, Company etc.
- Pros & Cons of structure
Speaker : Mr. Siby Chandy
2. Effective Communication – written, oral-Skills
- Image Management
- Negotiation skills
- Personal Relationships in business
Speaker : Ms Sonia Rajesh
3. Business Etiquettes & Interpersonal Skills
Day 3 – 18/03/21
Speaker : Mr. Jayadev Menon
1. Marketing Management-an overview
- 4P’s of Marketing-Product & Pricing (Product,Price, Place,Promotion)
- Market Survey – Demand Estimation – Tools & Techniques.
- How to Conduct a Market Survey?
- Product Research, Packaging and Branding
- Recognising opportunities
Speaker : Mr. Hariharan Unni
2. Visual Merchandising Speaker : Mr. K V Divakaran
3. Personal Branding
- Advertising techniques
- Networking
- Digital/ Social Media Marketing
- Content Writing
Day 4 – 19/03/21
Speaker : Mr. Abhilash Narayan
1. Understanding Micro, Small & Medium Enterprises and Small Establishments
- Regulations related to MSMEs
- Online Registration of MSME
- Services of District Industries Centres (DIC)
- Single window approval.(K-Swift)
Speaker : Mr. Girish
2. What are the government schemes that are available to help an MSME?
- Business Plan Preparation-Introduction
- Contents, Elements of a Project Report
- Working Capital –Assessment & Management
Day 5 – 20/03/21
Speaker : Mr. Shibu
1. What are the legalities involved in terms of compliance
- Necessary Registrations / Licences
- Labor laws as applicable to MSMEs
- Business Laws & regulations related to MSMEs
Speaker : Mr. Aswin CA
2. Taxation & Procedures: Commercial Taxes-and Various taxes applicable to MSMEs
Speaker : Mr. Sreejith Panikker
3. Stress Management
Work-life balance
Dealing with challenges and failures
