to be the globally recognised organisation for unlocking the potential of MSMEs

Global reality check through guided questions

• What are the best options for ensuring that 2020 targets are realised without loosing the ambition intended ?
• What transformative steps and long-term strategies are required to achieve the goals at national, regional and global levels?
• How might multilateralism be leveraged to accelerate implementation in last decade of delivery?
• What actions will have the greatest impact?

In recent years, we have witnessed a huge shift in recognition around the importance of data as an asset. As the world undergoes a digital transformation, the seemingly small details of our lives are tracked, recorded, and leveraged as data points to make decisions. This cascade of information is growing at a rapid rate, creating innumerable opportunities for organisations to innovate and better serve customers and clients.

Organisations that can capitalise on these opportunities are able to challenge industry competitors that may have been in the market before them, forcing these competitors to rethink their business strategies and viability. Ultimately, being “data-driven” can lead to a competitive advantage and allow an organization to generate long-term value for itself and for its customers.

One of the biggest benefits of personal branding is flexibility. This means even if the business owner shifts the purpose of the business, there is no need for a rebrand, allowing the company to maintain its name.

Personal branding is a lifetime commitment – it takes a lot of time and effort for business owners. It requires them to build up their own credibility and visibility by becoming an expert in their field and sharing their knowledge and unique perspective through online and offline marketing on a consistent basis. This could be in the form of regularly writing blog posts about industry changes or engaging with other thought leaders to discuss relevant news topics and to bounce ideas off each other on social media.

Design thinking should be at the core of strategy development and organisational change in order to create a culture that’s focused on this way of solving problems. This way of thinking can be applied to products, services, and processes; anything that needs to be improved.

There are many examples of big companies that use design thinking in their day-to-day operations, like Apple and Google. Design thinking can and does work for all types of organisations, big and small. Yes, it can be challenging to implement at a more established company where process and systems run amuck, but the benefits outweigh the process of cutting through all the red tape. And for entrepreneurs or small business owners, a design thinking culture is yours to create and lead.

It’s simple, actually. You merely decide that you want to grow your business by ten times rather than double, and then you start operating toward that end.

Moreover, you look around you and realize how many capabilities are at your disposal, and you use those capabilities to multiply others. You train yourself to see—and maximize—the huge amount of resources around you when others don’t even realize they’re there. You develop a mindset for multiplying—which is essentially how you put abundance to work for you.

By putting yourself in the 10x mindset, you change the way you do business. It may seem like a bigger challenge, but it’s actually incredibly liberating.