Minal Srivastava

Ms. Minal Srivastava, Vice President, Growth, Strategy & Marketing, Shalimar Paints Limited
Minal Srivastava is Vice President (Growth, Strategy & Marketing) at Shalimar Paints. In her present role, she is spearheading the growth initiatives through innovative marketing campaigns, and distilling new learnings into stories, attuned with the organization’s overall brand strategy. A change leader with a rich cross-functional business experience of over 18 years, Minal has served various key roles in her professional journey.

An alumnus of MICA and IIM – Ahmedabad, Minal has also mentored numerous start-ups and enhanced their profitability and revenue levels. Being an essential part of various leadership teams – in India, Asia Pacific, and Sub-Saharan Africa – she is widely known for improving the turnaround of Product Portfolios, Brands, and Businesses, helping brands weave remarkable growth story.

Prior to joining Shalimar Paints, she was the Lead Retail expansion at Apple, spearheading the expansion for the first-ever Apple-led retail format in India and scaling the same. She has also added significant value to KOHLER as DGM – Marketing and was accountable for developing its national marketing programs and strategic planning. Other renowned organizations that she had associated with include: USHA, Fulcrum, and Zenith Optimedia.

Over the years she’s lead from the front and has been the integral part of the growth story of the organizations that she has been a part of. Minal has won some of the most prestigious awards in the field of marketing. She has recently won the Exceptional Women of Excellence Award by Women Economic Forum – 2019 and has been recognized under the Top 50 Most Influential Strategy Leaders category by World Marketing Congress – 2019.