Maternia Care (formerly I Love 9 Months)

I Love 9 Months (IL9M) Co-Founded by 3 Women Entrepreneurs, is an organization dedicated to maternal and infant wellness. IL9M is committed to enriching the lives of mothers by eliminating modern-day challenges faced by them during and after pregnancy. We support women in their journey of motherhood through our accessible and affordable mobile app, home care services and breastfeeding pods, with the sole aim of improving maternal and infant health outcomes.

IL9M uses scientific/technical, social, and business innovation to address maternal and newborn health, to save and improve lives in low- and middle-income parts of the country.

Products & Services of ILove9months

ILove9Months has taken an Integrated Innovation approach. Our Products and Services connect the dots and has developed solutions to complex delivery challenges. Our Integrated Innovation gives us a rapid chance to scale. Our solutions are a combination of technological, social, and business innovations.

Technological Innovation

Dcp4me: Daily Care Plan is a one-stop for any pregnancy and post-pregnancy-related information. It is rich with curated and evidence-based content. Communities, and tele-consult with a range of maternity experts are some of the most attractive features. The mothers can upload medical reports, share stories, their experiences, post pictures and much more. Please visit www.dcp4me.com for more details.

Social Innovation

Birth Companions: I Love 9 Months has pioneered trained and certified birth companions- “Sahodari” in India. Our birth companions are trained in WHO standard education on pregnancy, labor and breastfeeding support and are certified Ayurvedic therapists for pregnancy, postpartum and baby massage therapy which leads them to offer the best holistic care to a mother. Birth Companions would be an essential “foot doctor” resource in the entire connected maternity health platform. Birth Companions are equipped with a custom-designed AI-enabled App to ensure protocol-driven continuum care and real-time highlight on red flags to the ecosystem, which gets created. For more details, please visit: https://theurbannanny.com/

Business Innovation

Breastfeeding Pods: Our breastfeeding pods are called Domatio. We have 2 models- a breastfeeding model for public spaces and a breastmilk pump and store model for the corporate offices. The pods are compact (4ft*4ft / 4ft*8ft) modular, quick to assemble and all-weather proof. It provides women to breastfeed on-the-go.

I Love 9 Months has won many prestigious awards and recognition in the last 4 years including the India- Israel Innovation Challenge in Healthcare, by Start-Up India, Government of India initiative, ISB SAP Jumpstart Social Enterprise Accelerator Program and incubation at T-Hub, Hyderabad. I Love 9 Months is seed funded by a US-based VC.